In the wake of Sunday’s on-field disaster, it’s good to see that Hornets’ General Manager Liam O’Reilly is playing a blinder, announcing the confirmation of a new major sponsorship partnership with Humberside communications giants Kingston.

The deal, which will run initially until the end of 2002, sees Kingston Communications named as Hornets’ exclusive Man of the Match Sponsors for the rest of the season.

Liam told us, “We have been in discussions with Kingston Inbusiness ­ the newly formed national business services division of the Kingston Group - for a number of weeks and we are delighted to conclude a major commercial deal with them. As well as investing several thousand pounds, Kingston have proactive ideas around developing their link with Hornets and we are very excited about taking the partnership forward.”

And Darren Johnston, Accounts manager for Kingston Inbusiness knows potential when he sees it: “We have been immensely impressed with the professionalism of the club,” he said, “The team, the facilities and the approach to business development are of a very high standard - we are proud to be associated with that. We have also been impressed by the community development structures the club are formulating and hope to become a partner in these areas as they unfold.”

If Kingston feel that their involvement can help enhance Hornets’ business and community developments to the benefit of both parties then rochdalehornets.com is glad that they’re on board.